Customer Data Integration: Reaching a Single Version of the Truth (Wiley and SAS Business Series)
by Jill Dyché,Evan Levy
ISBN 13: 9780471916970
Format: Hardcover (320 pages) Publisher: John Wiley & Sons Published: 15 Aug 2006
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Managing Customer Experience and Relationships: A Strategic Framework
by Don Peppers,Martha Rogers
ISBN 13: 9781119815334
Format: Hardcover (512 pages) Publisher: Wiley Published: 21 Jun 2022